Research Studies

Measures that Matter"

Ernst & Young
Ernst & Young LLP, January 1999.

Not available online.

This study by E&Y accounting and consulting firm analyzes the decision-making process used by institutional investors to determine which non-financial matters are important to them. They found that one third of investors' decisions are based on the following non-financial measures:

1. Execution of corporate strategy
2. Quality of strategy
3. Ability to innovate
4. Ability to attract talented people
5. Market share
6. Quality of executive compensation
7. Quality of major processes
8. Research leadership

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