"An Event Study of One Link Between “Good News”
and Socially Responsible Investing"
Whiton S. Paine
Business Ethics, October 1999.
Not available online.
According to this article, good people practices are good for the bottom
line. It looked at the top 100 companies listed in Business Ethics Magazine
as “Best Corporate Citizens” and found that close to 80 percent
had stock price increases in a declining market.