Honored
Leader: Pete Snyder, CEO
Company Name: New Media Strategies
Location: Arlington, Va.
Nature of Business: Online business intelligence
Founded: 1999
Revenue: $7.4 million
Growth Rate (2005): 48 percent
Number of Employees: 62
Average Tenure: 2.5 years
Pete Snyder is the CEO of New Media Strategies, a public relations firm serving clients that include American Airlines, McDonald's, Dreamworks and The National Center for Missing and Exploited Children. Snyder's 62 employees enjoy such perks as watching daytime dramas on plasma screen TVs and playing not-yet-released video games. Snyder has used word of mouth advertising to grow an incredibly successful business with an outstanding culture. Snyder founded New Media Strategies in 1999 and has worked hard since day one to create a culture centered on engagement. Employees are recognized for outstanding performance with the "Ass Kickers of the Month" award and treats like an open-bar happy hour. In order to achieve this high level of performance, New Media employees receive training through the company's own New Media University, which offers professional development training courses taught by America's leading instructors.
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