Honored Leader: Gary Erickson, CEO![]()
Company Name: Clif Bar, Inc.
Location: Berkeley, Calif.
Nature of Business: A maker of all-natural energy and
nutrition foods.
Founded: 1990
Revenue: Over $100 million
Growth Rate (2002): 20.7 percent
Number of Employees: 117
Average Tenure: 5 years
Key Workplace Traits and Programs:
Erickson on leadership: "Understand, live and breathe your company mission, and keep the vision and passion alive in your leadership. For every answer you think you have, ask twice as many questions. Find the right people, infuse them with vision and then trust them to live it out."